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Imagine you have a bucket completely full of water. Now, imagine you take a power drill and drill fifty tiny holes into the bottom of that bucket. What happens? All the water immediately drains out onto the floor, and the bucket is left completely empty.
In the world of SEO, your web page is the bucket, your ranking authority is the water, and every single hyperlink you place on that page is a hole drilled into the bottom.
This concept is called "Link Juice" (or PageRank flow). Every time you link to another website, you are essentially passing a fraction of your own hard-earned trust and ranking power over to them. If you write a massive blog post and include 50 external links pointing to Wikipedia, Forbes, and your affiliates, you are bleeding your SEO power dry. Your page will struggle to rank because you gave all its strength away.
You cannot blindly pack your pages with links without knowing exactly how much power you are giving away. That is exactly why we built the RankZoa Website Links Count Checker. It instantly scans any URL, counts every single link hiding in the code, and categorizes them so you can plug the leaks and keep your SEO power where it belongs: on your own website.
When you look at a webpage, you probably only notice the bright blue hyperlinks sitting in the middle of the paragraphs. But those are not the only links on the page.
Your navigation menu, your footer, your social media icons, and your hidden image tags are all packed with links. A page that looks like it only has three links might actually have 150 links hiding in the background code. Our tool acts like an X-Ray machine. It strips away the visual design and counts every single <a href> tag on the page.
Most importantly, it splits them into two critical categories:
Running a link audit isn't just about preserving your own power; it is about protecting yourself from Google penalties and scam artists. Here is exactly how professional SEOs use this tool:
1. Vetting Guest Posts and Paid Links
If you pay an SEO agency $200 to publish a backlink to your website on a high-authority blog, you expect that link to pass massive power to you. But what if that agency is scamming you? What if they secretly packed that exact same blog post with 99 other links pointing to their other clients? Remember the bucket: if there are 100 holes in the bucket, you are only getting 1/100th of the power. Always run the URL through our Link Counter. If the page has an unnaturally high number of external links, you got ripped off.
2. Avoiding the "Link Farm" Penalty
Google’s algorithm aggressively hunts down "Link Farms" (spammy websites created solely to sell hundreds of external links). If Google crawls your webpage and sees that you have 400 external links packed into a 500-word article, they will assume you are running a spam operation and manually penalize your entire domain.
3. Cleaning Up Your Navigation Bloat
Many website owners put massive "Mega-Menus" in their headers and footers containing links to every single page on their site. While this seems helpful, it means every single page on your site starts with 150 internal links right out of the gate. This drastically dilutes the power of the actual links inside your articles. Our tool will quickly reveal if your template is bloated.
You do not need to manually right-click and inspect the code of your website. We automated the entire extraction process:
How many links is "too many" for one webpage?
Years ago, Google had a strict rule: "Keep the links on a given page to a reasonable number (fewer than 100)." They have since removed that exact number from their guidelines, stating you should just keep it "reasonable for the user." However, the math of PageRank hasn't changed. If you have 10 external links, each gets 10% of the passing power. If you have 100 external links, each gets 1%. For optimal SEO, try to keep your total external links on a standard blog post under 10.
What is the difference between Dofollow and Nofollow links?
By default, every link you create is a "Dofollow" link, which means the power flows through the hole in the bucket. If you add a rel="nofollow" tag to the link's HTML code, you are basically plugging the hole. You are telling Google, "Let the user click this, but do NOT pass any of my SEO power to that website." You should use Nofollow tags for all affiliate links, sponsored links, and links to websites you don't entirely trust.
Does this tool count links inside of Javascript or Flash?
No. Our tool behaves exactly like a standard search engine crawler. It reads the raw HTML DOM of the webpage and extracts standard <a href> hyperlink tags. If a link is deeply embedded in complex client-side JavaScript or a broken iFrame, the tool (and often Googlebot itself) will not be able to count it.
Can I export the list of links the tool finds?
Yes! One of the best features of our extractor is that it doesn't just give you a number. It prints out the actual, physical URLs of every single link it found on the page. You can easily copy and paste this list into an Excel spreadsheet to conduct a thorough content audit.
Stop bleeding your ranking power into the void. Run your articles through the RankZoa Website Links Count Checker right now, plug the unnecessary holes, and keep your SEO strength focused.
